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Bridge the Knowing-Doing Gap

Bridge the Knowing-Doing Gap of Business Strategy

Provide students with the practical experience of running a business in a competitive marketplace -- without the real-world risk -- along with the opportunity to practice the cross-functional decision-making skills required for career success.

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This digital bundle includes the Capstone 2.0 Business Simulation and an eText version of Strategic Management 4e, one of Amazon's best-selling Strategy & Competition textbooks.

Create a Comprehensive Learning Environment

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Challenge students to apply the knowledge learned across all disciplines of business

5/5 - Capstone 2.0 is best suited for advanced business and strategy courses, such as Strategic Management, Capstone courses, or MBA programs.

Complexity

Market Segments

5

Capstone 2.0 allows students to make business decisions across five product segments: Traditional, Low End, High End, Performance, Size.

Products

5 - 8

Capstone 2.0 students begin the simulation with 5 products. Students can retire products or introduce new products until they reach the maximum of 8.

Simulation Specifications

Student Teams

1 - 10

Capstone 2.0 allows up to 10 teams, providing flexibility around team assignment while meeting the demands of small and large class sizes.

Nurture Student Development

Instructors can focus the learning experience around the learning objectives and skills that influence success post-graduation while providing students with actionable feedback for development.

Debrief Students at a Glance

The automated debrief tool highlights critical information. Shareable with students, it's now easier than ever to offer students insight and create teachable moments. The integrated gradebook provides convenient access to individual student results to further capitalize on developmental opportunities.

Personalize the Experience

The simulation allows you to integrate custom learning modules containing key decisions and corresponding company impacts that tailor the simulation experience and provide depth into the themes, topics, and objectives that matter most to you.

Students have the ability to exchange instant messages with team members without leaving the simulation. This integrated functionality encourages collaboration and communication while promoting informed decisions making.

Nurture Teamwork Skills

Make Learning Accessible

Capstone 2.0 allows you to meet the developmental needs of every student through its accessible design. The simulation meets American with Disabilities Act (ADA) Standards and is WCAG 2.0 / AA Certified.

WCAG 2.0 / AA Certified

Capstone 2.0 integrates with the leading Learning Management Systems to streamline administration processes and increase productivity by providing Single Sign-On (SSO) for students as well as gradebook and group synchronization for instructors.

Streamline Administration

Focus on What Matters Most

Capstone 2.0 boasts an intuitive and streamlined user experience with a plethora of features to guide students so instructors can focus more time and energy on the things that matter most to them.